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More Big News! Madalynne X Urban Outfitters Second Collection

madalynne urban outfitters lingerie intimates

Ladies and gents, errr… gents who are looking for lingerie to buy their leading ladies. I’ve teamed up with Urban Outfitters once again to create an exclusive intimates collection, available now in select stores and online.

The first collection, which was released in April, was inspired by my favorite me-mades – Dakota, Noelle, Sierra and Allegra. The Sierra was so popular that it sold out! For this collection, I took a new direction and designed completely new styles. These pieces are more feminine, which is a nice change to my usual sporty, contemporary vibe. Once again, UO’s amazing production team ensured that the best quality fabric and trims were used and that the aesthetic stayed true to my brand. Best of all – prices are between $34-39 and international shipping is available. Yipee! 

I can’t finish without saying thank you to everyone who supported me in my journey. This year has been one hell of a ride. After almost hitting burnout stage, I left the corporate world to pursue Madalynne. I am still a part of the company as a part time personal stylist at Anthropologie’s Rittenhouse store, but I am full time Chief Panty Girl here at Madalynne now : ) I’m still figuring out my new life, but I’m finally living the life I’ve always dreamed about. True, authentic and fulfilling. Despite all these changes, my overarching vision has not swayed – my goal is to provide women with modern, well fitting lingerie, whether that be by purchasing RTW or making their own.

Time to get your lingerie on! Go shopping now!



  1. Reply


    Congratulations! These look fabulous!!!

  2. Reply


    Maddie, this navy blue halter is GORGEOUS!!! Congrats on a second collection! Here’s hoping it’s just as successful or even more so than the first!

    • Reply


      Cheers to that!

  3. Reply

    mlga 730

    Congratulations — this collection is beautiful! Keep up the good work!

  4. Reply



  5. Reply

    Leather Bag


  6. Reply

    Dana Bultje

    Love this! Would love it if there was ever a pattern released for the blue halter bra… 😉

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