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  • madalynne simplicty patterns

    SNEAK PEAK: Simplicity Patterns X Madalynne

    SNEAK PEEK! Over the past year, I’ve been working with Simplicity on 2 exclusive lingerie patterns. They’re not in stores yet – they’re coming soon – so I can’t say much. What I CAN tell you, however, is that students at my summer and fall workshops will be the first to try. There will be both a soft and an underwire bra. You may even get to sew the pattern before they’re released. Interested in attending? See the class schedule here and sign up!

    This year has been a big year for me. First the collaboration with Urban Outfitters and now this partnership with Simplicity? Pinch me! My vision has ALWAYS been to offer a way for people to either buy or make my products. Not everyone knows how to sew, and some sewists like to shop RTW. That’s why I have set out on a mission to provide both, and I’m almost there.

  • the little x girdle

    The Little X Girdle

    For as small as it was, The V&A’s exhibit “Undressed: A Brief History of Underwear” was extensive. At least it was for me. It provided interesting commentary, new designers, key moments in lingerie history and more. There were several stop and pause moments that made me think back to a time that once was. One of those moments – The Little X Girdle.

    Designed in 1958 by Ann-Marie Lobbenberg, The Little X Girdle was particularly popular with the younger generation. Ann-Marie was the widow of Max Lobbenberg, who co-founded ‘Ski-Corsetry’ in 1887. They made corsets, obviously, and were one of the few companies to stay in business during the First World War and The Great Depression. Actually, they were so successful that they had subsidiary companies in Paris, Amsterdam, London and the US. But the rise of the Nazis during World War II forced them to sell to a Bavarian company. The London office, however, continued to operate. The name changed to Silhouette Corset and throughout the 1930s, they became the leading corset company in the UK. In 1937, they introduced the ‘Silhouette Radiante’ to provide a “stimulating, even rejuvenating influence” of radiation. Ha!

  • london-85

    London Recap (Fabric Shopping Details)

    Last week, I hopped on a plane and crossed the Atlantic for the second time in my 28 year existence. Alone, I traversed the city of London for a week, first teaching two back-to-back bra workshops and then stomping around the city. I never traveled when I was younger. My mom’s spine collapsed when I was just a teenager – breast cancer ate her bones. She had metal rods holding her up, and thus, couldn’t sit for long periods of time. So a long plane ride was out of the question. It was 10 years after she passed away that I made my first international jaunt – Paris stole my heart last July. Swoon. That trip taught me the importance of traveling. It really does feed your soul. On my last day in the UK, I was on the platform at the Hammersmith waiting for my train back to the Victoria station when I texted my dad this, which sums of how I feel about traveling: “You realize how big the world is. On the contrary, you realize how small you are in the world.” If you’re hesitating to travel for whatever reason, stop right now. Just do it! Oh geese… I just made Nike reference.

  • bra

    Bra Making with Madalynne: London Recap

    I didn’t know if I could do it – teach two back-to-back bra workshops. Do the math, that’s 48 continuous hours of stretch fabric, lace, elastic and estrogen. Oi vey. Throw in the international bit, I’d be teaching in London, and I was up for a challenge. Like usual, I let unnecessary paranoia seep in. Both turned out great. Fantastic actually! Cheers and cheerio to completing another (successful) workshop!

    Back up about nine months, when Hannah + Rosie of The New Craft House reached out to me with the idea to co-host. I had recently come back from a trip to France and was still suffering from the wanderlust bug. I said yes in about 2.2 seconds. When, where, what and how – that didn’t matter at the time. I’d figure the details out along the way. I had the opportunity to go to the UK!

  • DIY bra

    Bra Making with Madalynne: One-on-One Lessons Now Available

    Can’t make it to a Bra Making with Madalynne workshop? No prob Bob. Did you know that I also offer one-on-one sessions? We all have different schedules, and I understand that you might have a conflict in your schedule. Also, sewing experience is required to attend the workshops, so if you’re a completely new to sewing, like never threaded a machine, you could take a one-on-one first and then sign up for a workshop.

    Something you’re interested in and want to know more. Read the full details below and email me to schedule a session.

  • diy bra set

    Register Now for Bra Making With Madalynne: Bralette, Halter, Underwire + Undie

    With the London workshop last weekend, it’s now time to announce classes for the remainder of 2016. I only planned on hosting 4 this year, but I’m being bold and will host 8. I’m most excited about the upcoming classes, because there are 2 new bra options and a basic panty class. Panty partayyy!

    This will not be an ordinary class; it will be a workshop event. Just some of what you can expect throughout the day include a catered lunch, treats, refreshments, swag bags, give away, photo ops and more. Just see all the goodies students received here.

  • london

    Cheers! I’m off To London!

    By the time you read this, I’ll either be on a plane crossing the Atlantic, or in London and a jet lagged mess. Seriously, who sleeps on a plane? I’ll be in Prince Harry’s territory for a week to teach 2 days of Bra Making with Madalynne workshops and then to enjoy a seriously, seriously needed vacation. The past few months have been my busiest ever. The combination of the last two workshops and the release of the Urban Outfitters x Madalynne collection totally wiped me out. Yeh, yeh, we’re all busy and we’re all wiped out. We should have a pity party sometime. Maybe with panties too? A pity panty party? I’m getting way off topic. Anyways, the only plans I have are to wander. Wander the Thames River, The Tower of London, Sketch, Hyde Park, Piccadilly and whatever more I can squeeze in. Very much so, this will be a soul searching trip, and I’m hoping that when I return, I have a clearer idea of my next move. Lingerie is definitely in the future – oh yes! – but there’s a lot up in the air right now. So, any suggestions while I’m in the city, let me know in the comments below. Also, be sure to follow along with my adventures of Instagram and Snapchat:

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    Madalynne Intimates Launch Party with Urban Outfitters

    Am I religious? I believe there is another world that we can’t see, but I don’t believe there is one high being controlling what happens in the physical. My mom told me to never talk politics or religion, but I’m sharing this with you despite her wish. Not trying to offend anyone here. Why do I say this? Well, because last Saturday, Space Ninety 8, Urban Outfitters store in Brooklyn, threw an afternoon party to celebrate the release of the Madalynne x Urban Outfitters intimates collection. On every level, I felt like the luckiest lady. Like a bride on her wedding day. I am not 100% sure what or who is watching over me – maybe my mom’s spirit? – but there is something guiding me in the right direction.

    It was a beautiful spring day in Brooklyn, and both passerby shoppers and friends/fans came out to support me. Women who have been following my blog for a while as well as my favorite NYC chicks – Pamela and Ying. There were sweet treats, prosecco, a free potpourri sachet and custom applique with every intimates purchase. It was a short event, from 2-4:00 PM, but so much fun! Seriously, I can’t thank the Space Ninety 8 folks for coordinating and for everyone who popped in. Y’all rock!

  • reduce-bulk-sewing-lead copy

    How To Reduce Bulk When Sewing Lingerie

    When working with thick fabrics such as fleece, wools or double knits, bulk is an obvious issue. I hate to be the bearer of bad news, but bulk is also an issue when sewing lingerie. Generally speaking, lingerie is made with thin fabrics – lace, mesh, powernet and the like. Lingerie is also made with elastic, which is thick in comparison. When two seams or edges intersect that have elastic (example: strap point), it becomes very noticeable – an unsightly lump that is a red flag for homemade. Even with the help of something like a hump jumper, it’s difficult to sew over without getting skipped stitches and/or your machine getting stuck. I have started using a (very easy) method, which I’m sharing with you today, that reduces bulk at these points, and has taken my me-made lingerie up a notch.

  • halter bralette

    What I Made: Anita

    It’s been a long minute since I sewed something. Between the launch of the Madalynne x Urban Outfitters collection and event this weekend, and then finalizing the London workshop, I’ve had ZERO time to sit down and make something. However, there was a lull in my schedule last week, so I squeezed in some quality time with my sewing machine to make a simple set. It took about 2 hours to cut and sew, but that 2 hours felt so, sooo good. Don’t think a quick project can result in a good project? Wrong! Anita is a new favorite. Come on, ain’t she smokin’ hot!? Ow ow!

    In both my life and my sewing, I’ve been simplifying. Edited down, removing the non essentials and only including what matters the most. This includes people, places, food and things. For clothing, that translates into only wearing garments that I LOVE. It has resulted in a seriously small wardrobe, which I have come to love. That has also naturally translated into styles that are very basic and can be mixed and matched. Comparing then to now, I am the most happy with my wardrobe now and think that my style is the best it has ever been.

  • poster

    Madalynne x Urban Outfitters Launch Event

    Mark your calendars! On May 14, Urban Outfitters will be hosting a launch event at their store in Brooklyn to celebrate the Madalynne x Urban Outfitters collection. If you didn’t hear the news, Urban Outfitters released an exclusive Madalynne collection of intimates, which are now available for sale online and in 50 stores.

    It’s going to be an exciting, DIY event. The project? With every intimates purchase, Madalynne or not, I will add a Venetian lace applique. I’ve partnered with Spiegel’s once again – they’re so good to me – and I’ll be using their 60609 to sew the appliques. They’ve also offered to raffle off a machine to one guest. All the more reason to come! My favorite Philly bakery, Whipped Bakeshop, made super cute and super yum cookies, so we’ll all be on a sugar high. Last, with each purchase, you’ll receive a branded linen goodie bag with dried flowers.

  • How They Wore Noelle: Sara, Lisa + Katie

    Confession: I may have given these three fine ladies, Katie, Sara and Lisa, a firm nudge to wear a Noelle bra. Or bralette? To-may-to, to-mah-to – whatever you want to call the damn soft bras. They’re my coworkers and they hear me day in and day out talk about my workshops, my bras and all my sewing trials and tribulations. With enough preaching, I turned them into halter bra believers. I think I have them converted, or they just want me to shut up and get off my damn soap box.

    Sara: “I am in love with my Noelle bras! I think the best way to wear them is in something that lets the bra shine through. I love wearing it with drapey tops and tops with low-cut necklines/armholes. The look is classy with a little edge, and the bralette makes an appearance without showing too much.”
    Top : Urban Outfitters http://www.urbanoutfitters.com/ // Jeans: DKNY Jeans // Shoes : Converse http://www.converse.com/us

  • lingerie for breast cancer survivors

    Portrait: AnaOno Intimates, Lingerie for Breast Cancer Survivors

    Change comes in many forms and at many times. It can be forceful or it can creep along incrementally. It can come as the result of a tragedy or as the result of an opportunity. It can also happen for no reason at all. Just a natural evolution. Whatever and whenever the change, you are one person before and another person after. For Dana, founder and owner of AnaOno, change came when she was diagnosed with Infiltrative Ductal Carcicoma (breast cancer) just shy of her 28th birthday and wedding. Following a bilateral mastectomy, reconstructive surgery and chemotherapy, she set out on a mission to help other women recovering from breast cancer surgery feel confident and sexy. She started an intimates line that offers bras and lingerie exclusively for survivors with each design taking into account anything and everything a patient is going through. Just one example, the Pocketed Plunge Wirefree Bra was created in collaboration with radiation oncologist Katie Deming, MD. Made of eco-friendly modal/spandex, all interior seams are enclosed, so no elastic touches the skin.

  • bra-making-with-madalynne-promo-web-24

    REMINDER: Bra Making with Madalynne London Giveaway

    There has been a lot of hoopla about the release of my intimates line for Urban Outfitters, but don’t forget about the Bra Making with London giveaway! Sign up for the Sunday class before this May 1 – that’s this Sunday! – to be entered to receive ½ off your ticket AND win a free spot to bring a friend. Note that the Saturday class is sold out. If you are already enrolled, no worries, you are automatically entered and we will refund your money if you win. Winner will be announced the beginning of May. Good luck everyone! Hopefully, I’ll be seeing you soon.

    Can’t believe I’ll be hopping on a plane to London in just under a month!

  • madalynne-urban-outfitters-lead

    Behind-the-Scenes of Madalynne x Urban Outfitters Intimates Collection

    If you didn’t hear the news from the last post, let me fill you in. Over the past year, I’ve been working with Urban Outfitters to create an exclusive Madalynne collection of intimates, which is now available for sale online and in 50 stores. Eek! I’m still pinching myself that it’s real!

    Today, I’m making an appearance on their blog, sharing more about the collection, my “day job”, producing the collection and more. So hop on over to read more as well as check out some awesome photos of my studios that you don’t get to see often. Above and below are some outtakes.

  • madalynne-intimates-vday-sale

    Big News! Madalynne x Urban Outfitters Intimates Collection

    Ladies and gents, there’s a secret project I’ve been working on since last year that I can finally reveal to you. Drumroll please…. now available online and in 50 stores is an exclusive Madalynne collection for Urban Outfitters. It has been my dream to have a Madalynne product for sale at a retailer, not just in my Etsy shop, and I am pinching myself that it is now a reality. Eek!

    The collection was inspired by my favorite me-mades – Dakota, Noelle, Sierra and Allegra. I worked with UO’s incredible production team, who not only ensured the pieces used the best quality fabric and trims, but that they aligned with my aesthetic. My vision was a contemporary, modern take on lingerie that mixes sporty, feminine, comfort and style. Tasteful yet bold lingerie that feels great, fits well and is affordable (prices between $48-$68). That’s what I was going for and with UO’s help, I’m hoping we achieved it.

  • coeur philadelphia

    Reminder: Join Me at The All Day Lingerie Affair Tomorrow

    Just a friendly reminder that tomorrow, April 20, Coeur Philadelphia will be hosting their annual The All Day Lingerie Affair from 12-7:00 PM. Hanky Panky, Chantelle, Chantal Thomass, Janira, Marlies Dekkers, Cake Maternity Lingerie and Curvy Kate/Scantilly will be at the boutique to attend to all your intimates needs. There will also be light bites and music, and customers will receive 10% off all orders during the event.

    Coeur is a premiere, actually, it’s the premiere lingerie boutique here in Philly. I’ve come to know the owner well and she is truly an amazing, hard working and inspiring woman. I want and will be there between 5:30 and 7:00 PM to support her. So, if you’re in the area, stop by, say hi and browse some lingerie!

    Address: 132 South 17th Street Philadelphia, PA 19103

  • how to give lingerie

    How To Give Lingerie

    As a bonafide lingerie lover, I adore the idea of bras and undies as presents. For my boss’s daughter’s confirmation, I wrapped up two Noelle bras – metallic and velvet – put them in a square black box and tied a white ribbon around. I hope that was okay for a religious event. Whoops if it wasn’t! Because I do what I do, it is understandable that I give lacy, velvet-y underthings as a thank you, welcome back, Santa’s coming, he broke your heart. For others who don’t do this as a living –are there rules for how to give lingerie? Who can give what? What’s appropriate? Are there no-no’s?

  • sewing workshop

    Bra Making with Madalynne London: Giveaway!

    A little over a month – that’s the (little) amount of time that is left before I hop on a plane and head to London to teach my first bra workshop with The New Craft House. The duo behind TNCH and I thought it would be fun to host a giveaway to drum up excitement. It’s like Christmas in errr… April?

    So, to break it down for you – sign up for either class to be entered to receive ½ off your ticket AND win a free spot to bring a friend. If you are already enrolled, no worries, you are automatically entered and we will refund your money if you win. Contest opens immediately and will close on April 29. We will announce the winner in the beginning of May. Good luck everyone! Hopefully, I’ll be seeing you soon.

  • how to sew a bra

    Bra Making With Madalynne Recap: April 2016

    Seriously cannot believe it. The seventh Bra Making with Madalynne Workhop is won and done. Seven if you count the panty party/bridal shower I hosted. Ack! Still hate that word.

    Yesterday was truly unforgettable. The largest yet, this class brought students from all over. Elyse traveled from Minneapolis to attend, and Carla came from Florida. She actually came from my hometown, Ft. Lauderdale! A first for her, Carla got to see snow. Yes, snow in April! Ying was also at the class, and it was soooo great seeing her. The highlight of the day, other than the me-made bras obviously, was the confetti cake. Seriously, doesn’t it look dee-lish? The theme of the class was dots, dots of all shapes and sizes, so it was a perfectly fitting treat. Lisa Singer, a seriously talented lady who offers baking and signage services, made it. As you can see, most students ate it while wearing their finished bras. Too funny! Most students sewed their bras using Spiegel’s new 60609 machine and loved using it – its stitch quality, the way it handled stretch fabrics and the ability to keep their phone charged throughout the day.

    A huge thank you goes out to the sponsors and people who made yesterday possibly + helped me throughout the week. Yesterday WAS NOT the work of a one woman show. So, to all you, merci boucoup!

  • how to make a bra

    Bra Making With Madalynne: Behind the Scenes

    Seriously.cannot.believe.it. The sixth Bra Making with Madalynne is tomorrow. Snaps to that.

    As is always the case, I more excited about this class than any other. No really, I mean it this time. I had 2 amazing ladies/helpers/interns assisting me this go around, and between the planning, the Pinteresting, and Lisa getting hammered (see photos below), it was a lot of fun. I’m the type of person who thinks she can do it all, all by herself. The reality is, it ain’t gonna happen, not without a trip to the loony bin. Reason for submission: confetti overload. Also a reality – the process is a heck of a lot more fun if you have someone to share it with. Bringing this dot-themed workshops to life was a lot of work. The theme for tomorrow’s class is dots, dots of every size, color and shape – just an FYI. Metallic dots too. Behind every great woman, man, entrepreneur, small business owner and even bra maker is a treasure trove of people who believe, support, help, encourage and push. No one has to go at it alone. Being lonely is an awful thing in my opinion. I needed Katie and Lisa these past few weeks, and can’t thank them enough for making tags, cutting fabric, picking out polka dot garlands, baking cakes. You girls rock!

  • craft supplies

    Giveaway: Sewing Pouches from Tailor Made Shop

    Every sewist has an arsenal of tools – thread, needle, seam ripper, yada, yada, yada. New flash: you should store those tools in Tailor Made Shop’s new “Sewing Notions” pouches. Measuring 9.25″ x 5.5″ and available in black and natural color canvas, it comfortably fits almost all your sewing supplies, even 8″ Gingher scissors with its guard. It can also be used as a make-up/cosmetics bag, a pencil case or a pouch for travel essentials so that you can show the whole wide world that you sew.

    Ying, owner of Tailor Made Shop, is giving away one sewing pouch to a Madalynne reader. Woot woot! To enter, follow Madalynne on Instagram or sign up for my monthly newsletter (either is fine).

  • lisa-halter-bra-web

    How She Wore It: Lisa

    The Noelle Bra is meant to look great and be a comfortable, but most importantly, be wearable. Pretty is useless if it isn’t functional – that’s the case is almost every instance, isnt it?! With a halter neckline, Noelle’s styling options need consideration. Obviously, it can’t just be thrown with a camisole top unless you want to take visible lingerie to the extreme. I love the look Noelle paired with open garments – low draped armhole at the sides or an open back. Last week, Isabella rocked her Noelle with a tank, sweater and jacket and today, Lisa rocks her Noelle by showing off the racerback.

  • halter bralette

    How She Wore It: Isabella

    For those of you who have been following for a while now, or at least since late last year, you know that I produced a small assortment of my favorite halter bralette, Noelle in November. Every lady has their go-to bra in their closet and this is mine. It’s sporty, but still has a feminine touch with the velvet bodice/racerback and the lace bottom bands. I wear it several times a week, different ones obviously, and I’m so looking forward to spring and summer when I can wear peeking out from underneath tanks. Ugh, hurry up and get here warm weather!

    Today, I’m showing you how Isabella rocks her Noelle. She is a seriously cool chick – I have major hair envy – and is a student at Drexel University here in Philly. What does she think of her Noelle? “I love it! I got a small, and I’m usually a 34 A/B (depending on brand). It fits pretty perfectly. I love wearing it out or just under my every day clothing.”

  • bodysuit outfit women

    What I Made: Oaklyn

    This is not your momma’s bodysuit nor is it a leftover leotard from my or your dancing days. Oh wait, that’s right, I was never a dancer. In any case, I’m pretty nuts about bodysuits right now. Gotta have them, need to have them. They’ve become a wardrobe staple. They’re back and better than ever before. So not 1989.

    With three new bodysuits in my wardrobe, I’ve definitely found ways to wear all of them. On repeat. Actually, one of my outfits right now is the Ashton or Oaklyn with a pair of Madewell overalls. I bought a jumper dress from Free People, but it’s still a little too chilly to wear it. Warm weather, get here already!

  • how to sew a bra

    Video: Bra Making with Madalynne

    I hope you all are having a great start to the weekend. I am in the studio today playing pretend bride with BHLDN, but wanted to share a video from the last Bra Making with Madalynne workshop. I pour my heart into these classes, and seeing the day come together so beautifully into this two minute video is so fulfilling. I can’t stop playing it, and I smile each time and think, “How lucky am I?”

    The video was made by Kate Diloia, photographer and videographer behind Infinite-Arrow. Based in Philadelphia, she offers a little bit of everything – food photography, weddings, portrait sessions – and is one of those people who is truly passionate about what she does. She is always eager for the next project, and is very open to collaborating so that her clients get exactly what they want. She’s getting married in June, but is booking for summer and fall. So if you’re in need of a photographer or videographer, get in touch with her via her website.

  • Moodboard: Oaklyn

    Remember when digital moodboards were a thing? Like weekly recap posts? Maybe they still are and I’m just not up to date with what the cool kids in blogging world are doing. Or still doing. Ladies who have continued to post – A Cup of Jo, Heather and Sarai. Thanks ladies! I still thoroughly enjoy.

    Anyways, I had fun putting together a moodboard for a bodysuit I just finished. Like literally sewed on the neckband and went to my computer. I turned my sewing machine off in between – FYI. I know, I know… moodboards come at the beginning of a project. So sue me. I had the urge to do something creative – digitally – and I did. Booyah!

    It’s a simple bodysuit, but I’ve worked hard on it. I’m happy with the way it’s turned out, but it’s still not perfect. I’m my harshest critic, right? Will it ever be perfect? Like I tell my students at workshops, perfection is ovah-rated!

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    Host a Bridal Shower with Madalynne (Read: Panty Part-AYYY!)

    Weddings make for the ultimate girl-bonding events – bridal showers and bachelorette parties. Girl power yo! If you’re a bride-to-be, bridesmaid, maid of honor, sister of the bride, or just party planner, you may be brainstorming bridal party ideas. Hey, here’s an idea – gather your wedding squad and panty party. I may hate the word (panty), but making one of the simplest DIY sewing projects makes for a great afternoon. It’s not just me, even the Huffington Post agrees.

    Emily Watson is a food blogger who lives in Philly and is getting married this spring. Surprise, surprise, we met via our blogs/Instagram. She reached out to me about collaborating for her bridal shower – I hadn’t thought of hosting one, but after Saturday, I sooo want to do more! Seriously.soooo.much.fun.

  • When Do Girls Start Wearing Bras

    Your First Bra Story

    I couldn’t tell you how old I was, who I was with, if it was pink or if it had a dinky bow in the middle. Did I buy it or did my mom? Was it soft or an underwire? Lace or Lycra? Yet here I am, at 28-years-old, wondering about my first… my first bra.

    I read a first bra story on a forum that made me laugh – a dad told a mom that their daughter’s nipples were showing, and suggested three solutions. To cover her nipples with Band-Aids, wrap her chest in gauze or buy her a bra. Solution #2 = Father of the Year Award. I might have an extra pink, glitter trophy for him.