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Madalynne Intimates Launch Party with Urban Outfitters


Am I religious? I believe there is another world that we can’t see, but I don’t believe there is one high being controlling what happens in the physical. My mom told me to never talk politics or religion, but I’m sharing this with you despite her wish. Not trying to offend anyone here. Why do I say this? Well, because last Saturday, Space Ninety 8, Urban Outfitters store in Brooklyn, threw an afternoon party to celebrate the release of the Madalynne x Urban Outfitters intimates collection. On every level, I felt like the luckiest lady. Like a bride on her wedding day. I am not 100% sure what or who is watching over me – maybe my mom’s spirit? – but there is something guiding me in the right direction.

It was a beautiful spring day in Brooklyn, and both passerby shoppers and friends/fans came out to support me. Women who have been following my blog for a while as well as my favorite NYC chicks – Pamela and Ying. There were sweet treats, prosecco, a free potpourri sachet and custom applique with every intimates purchase. It was a short event, from 2-4:00 PM, but so much fun! Seriously, I can’t thank the Space Ninety 8 folks for coordinating and for everyone who popped in. Y’all rock!

photos: Heidi Lee
sewing machine: Spiegel’s 60609
cookies: Whipped Bakeshop

Psssttt… Space Ninety 8 has an amazing restaurant and rooftop bar. If you’re a New Yorker, or are in the area, stop by to shop and get your drink/eat on!



  1. Reply

    Elizabeth A

    I’ve been following your blog for some time and can honestly say your journey has been pretty amazing. Congrats!

    Also … please tell me your white jumper is a sewing pattern I can get my hands on. It is stunning.

    • Reply


      Thank you! It’s been a long journey, hasn’t it?

  2. Reply

    Janet Allen Vandermeulen

    How completely lovely! What an unforgettable day for you.. Congratulations on your launch!

  3. Reply


    I’ve been reading your blog for a while and you have worked so hard and deserve all the success! Congrats on getting your line featured in such a big retailer!

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